SmartPulse — our weekly reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.
Last week’s poll question: How important are social-bookmarking sites such as Digg, Delicious and Stumbleupon to your social-media marketing strategy?
- Not very important, 51%
- What is social bookmarking? 27%
- Somewhat important. 12%
- Very important. I dig Digg! 11%
Social bookmarking is an often-overlooked form of marketing. However, information today has to be easily shareable and the use of social bookmark services such as Digg, Stumbleupon and Delicious have a place in the overall scheme. I am a particular fan of Stumbleupon for one very good reason: It can be the source of an immense amount of traffic to your Web site. I’ve seen that happen in my case time and again.
Fortunately, applications such as Share This and AddThis make it an almost painless process. Both provide easily-embeddable widgets that enable visitors to share content not only to the above-mentioned sites, but many others as well — Facebook and Twitter included.
Let me encourage you to include social bookmarking in your social media marketing tool chest. For the over 26 percent of you who didn’t know what it is, Wikipedia provides detailed information.
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[...] Social bookmarking’s place in the marketing spectrum (smartblogs.com) [...]
I'm interested to know how many people participated in this poll. Do you know how many answered the poll or have a way I can access that information?
Thanks!
I don't have that information myself. I don't know if it's SmartBrief policy to share actual numbers. Typically, it's a few hundred at least…depends on the particular question.
Hi, Danielle. Paul's right — the number of respondents to our weekly polls varies from about 100-400. This particular poll question garnered reaction from exactly 200 SmartBrief on Social Media readers. Does that help? Please let me know if you have other questions or ideas for poll questions in the future! Thanks. ~ Merritt Colaizzi, SmartBrief Publisher
Social bookmarking has been a great help to me getting my blog started. I have a fairly new blog (6 to 7 months). I can see my blog post start to rank higher in the organic search results due to more people sharing the information through these services. If you don't have these widgets on your blog your missing out on a great deal of traffic.
My recent post Do you have Information Overload?
[...] This post was mentioned on Twitter by BOT_volumelow. BOT_volumelow said: Social bookmarking's place in the marketing spectrum | SmartBlog …: SmartPulse — our weekly reader poll in Smart… http://bit.ly/a48jrc [...]
[...] Social bookmarking's place in the marketing spectrum | SmartBlog … [...]
[...] Chaney, author of The Digital Handshake, reveals in his recent article, Social bookmarking’s place in the marketing spectrum, that surprisingly few social media marketers understand and use social bookmarking [...]