Comments on: Dandelion Marketing: How to increase your odds of going viral http://smartblogs.com/social-media/2010/02/01/dandelion-marketing-how-to-increase-your-odds-of-going-viral/ Engage. Innovate. Discuss. Thu, 24 May 2012 16:21:03 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: James http://smartblogs.com/social-media/2010/02/01/dandelion-marketing-how-to-increase-your-odds-of-going-viral/#comment-36297 James Sun, 12 Sep 2010 14:27:38 +0000 http://smartblogs.com/socialmedia/?p=7406#comment-36297 Very interesting take on social marketing. The point that really hit home to me is that you have to be able to accept a high failure rate. Many of the seeds don't sprout. But, the fact that you spread so many seeds means that eventually a few of them will. I will be looking into the ebook. Great post! My recent post <a href="http://tradeassociations.org/?p=118" rel="nofollow">A Martial Artist’s View of Ronin &amp Robert De Niro</a> Very interesting take on social marketing. The point that really hit home to me is that you have to be able to accept a high failure rate. Many of the seeds don't sprout. But, the fact that you spread so many seeds means that eventually a few of them will. I will be looking into the ebook. Great post!
My recent post A Martial Artist’s View of Ronin &amp Robert De Niro

]]> By: Dandelion Marketing: How to increase your odds of going viral | The Perfect Storm Team http://smartblogs.com/social-media/2010/02/01/dandelion-marketing-how-to-increase-your-odds-of-going-viral/#comment-36296 Dandelion Marketing: How to increase your odds of going viral | The Perfect Storm Team Tue, 02 Feb 2010 18:43:23 +0000 http://smartblogs.com/socialmedia/?p=7406#comment-36296 [...] SmartBlog On Social Media » Dandelion Marketing: How to increase your odds of going viral. [...] [...] SmartBlog On Social Media » Dandelion Marketing: How to increase your odds of going viral. [...]

]]> By: Curated Stories Feb. 1, 2010 http://smartblogs.com/social-media/2010/02/01/dandelion-marketing-how-to-increase-your-odds-of-going-viral/#comment-36295 Curated Stories Feb. 1, 2010 Mon, 01 Feb 2010 22:33:47 +0000 http://smartblogs.com/socialmedia/?p=7406#comment-36295 [...] Dandelion Marketing: How to increase your odds of going viral Published: February 1, 2010 Source: SmartBlog On Social Media Today’s guest post comes from Jeremy Epstein, founder and chief marketing navigator at Never Stop Marketing, a strategic marketing firm based in Washington, D.C., with clients including Microsoft, Johnson Jo… [...] [...] Dandelion Marketing: How to increase your odds of going viral Published: February 1, 2010 Source: SmartBlog On Social Media Today’s guest post comes from Jeremy Epstein, founder and chief marketing navigator at Never Stop Marketing, a strategic marketing firm based in Washington, D.C., with clients including Microsoft, Johnson Jo… [...]

]]> By: uberVU - social comments http://smartblogs.com/social-media/2010/02/01/dandelion-marketing-how-to-increase-your-odds-of-going-viral/#comment-36294 uberVU - social comments Mon, 01 Feb 2010 22:14:01 +0000 http://smartblogs.com/socialmedia/?p=7406#comment-36294 <strong>Social comments and analytics for this post...</strong> This post was mentioned on Twitter by sbosm: Dandelion Marketing: How to increase your odds of going #viral: http://ow.ly/12vrK... Social comments and analytics for this post…

This post was mentioned on Twitter by sbosm: Dandelion Marketing: How to increase your odds of going #viral: http://ow.ly/12vrK...

]]> By: Bonifer http://smartblogs.com/social-media/2010/02/01/dandelion-marketing-how-to-increase-your-odds-of-going-viral/#comment-36293 Bonifer Mon, 01 Feb 2010 15:24:44 +0000 http://smartblogs.com/socialmedia/?p=7406#comment-36293 As a fan of Jeremy Epstein's work, I consider myself a dandelion seed in the Never Stop Marketing narrative. By offering the dandelion allegory, Jeremy points to something that's vital for any organization looking to leverage social media (and who isn't?): Just because you send lots of seeds a'sailing doesn't mean you're a dandelion. Know your essence, and you can be confident in what will grow when the seeds take root. As a fan of Jeremy Epstein’s work, I consider myself a dandelion seed in the Never Stop Marketing narrative.

By offering the dandelion allegory, Jeremy points to something that’s vital for any organization looking to leverage social media (and who isn’t?): Just because you send lots of seeds a’sailing doesn’t mean you’re a dandelion. Know your essence, and you can be confident in what will grow when the seeds take root.

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