If you’re not sure what to say to your customers online, try listening to them first. Think of it as a conversation, suggest Bridget Carey and Niala Boodhoo. Get a sense for what your customers need, they note, then engage them. And then listen some more for feedback on your performance. “Use it as a platform to showcase your expertise — not just to push out links to your business. And, make sure you’re asking your customers or clients what they want,” they write. For more social media advice, check out the daily newsletter from SmartBrief on Social Media.
- Social to-do list: Listen, talk, listen
- BFGoodrich gets “Go”-ing
- 10 ways to get more out of your news coverage
Photo credit, iStock
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I can’t wait to see how the BFGoodrich campaign “goes” (sorry for the pun!). Thanks so much for including my “10 ways …” post in today’s selection.
Heather (@prtini)
Hey Heather– At SBoSM we have an exceedingly high tolerance for bad puns, so no worries. Great post, btw.
Hey Heather– At SBoSM we have an exceedingly high tolerance for bad puns, so no worries. Great post, btw.