At SmartBrief on Social Media, we love e-mail. With all the buzz around social networks, it can be easy to forget that e-mail marketing is incredibly effective tool– and it can be every bit as social as the social network of the week. Of course, there are a lot of little tricks to getting the most out of that e-mail push. Sonia Simone is happy to share her top five tips for e-mail success. “Always remember that you’re writing for people, not filters,” she writes. “When you make your readers happy and deliver the content they need and want, no spam filter can stop you.”

Photo credit, iStock

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