Today’s bonus tracks: Putting YouTube to work
By Jesse Stanchak on July 29th, 2009 | 4464Comment on this posthttp%3A%2F%2Fsmartblogs.com%2Fsocial-media%2F2009%2F07%2F29%2Ftodays-bonus-tracks-putting-youtube-to-work%2FToday%27s+bonus+tracks%3A+Putting+YouTube+to+work2009-07-29+19%3A31%3A53Jesse+Stanchakhttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D4464
Hot on the heels of her Facebook guide, Meryl Evans offers up a few choice tips for businesses looking to put YouTube to work. There are three big uses for YouTube, she argues: establishing oneself as an expert, creating awareness of a product or service and engaging customers on a direct level. Evans offer several ideas in each category, suitable for YouTube novices, as well as businesses who have a toehold, but want to take the presence to the next level. For even more advice and news on a range of platforms, check out SmartBrief on Social Media‘s daily newsletter.
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