Comments on: Andy’s Answers: How Bacon Salt created fantastic WOM

By: Top Marketing Trends for 2010 thoughts | The no name blog

Top Marketing Trends for 2010 thoughts | The no name blog — Wed, 03 Feb 2010 11:20:39 +0000

[...] Who else can you get to talk about you in 2010? PR isn’t just about press releases; it’s about getting people to talk about you, your products and your business. One of my favorite word-of-mouth (WOM) marketers is Andy Sernovitz. Add his blog to your daily must-read list. Oh, and make sure you ask him about “bacon salt.” [...]

By: Twitter Trackbacks for SmartBlog On Social Media » Andy’s Answers: How Bacon Salt created fantastic WOM [smartblogs.com] on Topsy.com

Sat, 29 Aug 2009 12:47:25 +0000

[...] SmartBlog On Social Media » Andy’s Answers: How Bacon Salt created fantastic WOM smartblogs.com/socialmedia/2009/04/09/andys-answers-how-bacon-salt-used-social-media-to-create-fantastic-wom – view page – cached Bacon Salt is one of our favorite companies at GasPedal. Not only do they make delicious products, but the company is also a great case study on how to create amazing word of mouth without a big budget. Instead of elaborate campaigns and loads of money, the company that makes everything taste like bacon used social media to connect with a bunch of new fans. — From the page [...]

By: Twitter Trackbacks for SmartBlog On Social Media » Andy’s Answers: How Bacon Salt created fantastic WOM [smartblogs.com] on Topsy.com

Sat, 29 Aug 2009 12:47:25 +0000

By: Stuff Twitter People Like « Gen Y PR Prescriptions

Stuff Twitter People Like « Gen Y PR Prescriptions — Mon, 18 May 2009 18:27:13 +0000

[...] and I pass along links of random bacon stories I find. One day, I stumbled across this post from Andy Sernovitz about the wonders of Bacon [...]

By: Jody Reale

Jody Reale — Fri, 01 May 2009 04:06:40 +0000

I don’t know, they didn’t find me, and I mention bacon in 3 out of 6 public bios, and use the bacon hash tag at least twice a month at Twitter. To be honest, I’m feeling kind of left out. Damn, Bacon Salt, why you gotta hate like that?

By: Turning bacon bits into social media success | Entrepreneurship Week USA

Fri, 17 Apr 2009 19:31:37 +0000

[...] favorite suggestion has been for a product called Bacon Salt. According to SmartBlog, the frequency with which the product that makes everything taste like bacon has been showing up on [...]

By: Bringing the lessons of social media to the real world, part 2: long-tail selling « Information Maven: Greg Meyer

Fri, 17 Apr 2009 03:45:34 +0000

[...] the critical mass of people who like thing you’re selling. But as Andy Sernovitz of Gas Pedal points out, Bacon Salt has succeeded by finding its audience, being active in the right places (Facebook, [...]

By: SmartBlog On Social Media » Blog Archive » This week’s most clicked

Fri, 10 Apr 2009 13:06:22 +0000

[...] How Bacon Salt tasted word-of-mouth success [...]

By: Raela Ripaldi

Raela Ripaldi — Thu, 09 Apr 2009 11:47:08 +0000

Don't you think it is easy to be successful when people have real emotional connections to what they are saying. People feel very strongly about bacon (I know I do!), even the best social media strategy won't work for products or services people are apathetic about. As they say, Bacon makes everything better!

By: Mary Ellen Slayter

Mary Ellen Slayter — Thu, 09 Apr 2009 11:01:24 +0000

@John Jenner: Criticism is welcome here, but watch your language.