Posts Tagged ‘social media’

Tricia Smith

Q-and-A: Cindy Solomon on success, social media and being a woman in the workplace

Cindy Solomon is a nationally recognized speaker, consultant, executive coach and author of “The Courage Challenge Workbook.” She co-founded the Women’s Success Forum, the largest senior executive women’s event in the country. Solomon is a keynote speaker at the upcoming National Association of Women Business Owners 2011 Women’s Business Conference. I interviewed her about leadership, [...]

Continue Reading »

Tags: , , , , ,
2 Comments
Permalink

Sharlyn Lauby

Google+ could end up a minus, but it’s worth a try

SmartPulse — our weekly nonscientific reader poll in SmartBrief on Small Business — tracks feedback from small-business owners. We run the poll question each Thursday in our e-newsletter. Last week, we asked: What do you think about Google+? I’m not interested; I need another social media account like I need a hole in my head: [...]

Continue Reading »

Tags: , , ,
2 Comments
Permalink

Brooke Howell

Live from #OPENNYT: Better safe than sorry is no way to approach social media

One of the mistakes American Express has made in recent years was being too cautious with social media, said Susan Sobbott, president of American Express OPEN, Monday during the panel on “Decoding the New Digital Consumer” at  The New York Times Small Business Summit. American Express is all caught up now and engaging on a [...]

Continue Reading »

Tags: , , , , , , , , , , , , , , , ,
1 Comment
Permalink

Tricia Smith

6 customer service strategies to boost your business

SmartBrief’s Spotlight on Customer Service is brought to you by First Data, an electronic commerce and payment processing company.  This installation concludes our series. Be sure to take a look at all 6 First Data entries and find more ways to make the most of every transaction. When it comes to increasing customer satisfaction, it [...]

Continue Reading »

Tags: , , , , , , , ,
1 Comment
Permalink

Guest Blogger

10 ways social media can help “flip” your network

This guest post is by Frank Gullo, a brand and business innovation manager with Superior Group. Frank tweets @FrankGullo and can also be found on LinkedIn. The maturation of social networks has made it easier than ever to connect with new people, add to or even completely transform your professional network. Much like a real [...]

Continue Reading »

Tags: , , , , ,
2 Comments
Permalink

Sharlyn Lauby

You should know who’s talking behind your brand’s back

SmartPulse — our weekly nonscientific reader poll in SmartBrief on Small Business — tracks feedback from small-business owners. We run the poll question each Thursday in our e-newsletter. Last week, we asked: Do you monitor social media to see what customers are saying about your business? No: 53% Yes: 47% People are talking about your [...]

Continue Reading »

Tags: , , ,
0 Comments
Permalink

Brooke Howell

With a little help from technology, you can harness the power of social media for customer service

The second post in SmartBrief’s Spotlight on Customer Service series is brought to you by First Data, a global leader in electronic commerce and payment processing. Check out First Data’s white paper on using e-gifting to drive your social-marketing strategy and improve customer relationships. Not only do people care about customer service received from businesses, [...]

Continue Reading »

Tags: , , , , , , , , , ,
7 Comments
Permalink

Guest Blogger

Is Facebook a useful recruitment tool?

SmartPulse — our weekly nonscientific reader poll in SmartBrief on Sustainability — tracks feedback from more than 17,000 CSR leaders. We run the poll question each Wednesday in our e-newsletter. This week’s analysis is provided by Elaine Cohen, a CSR expert at Beyond Business. Last week, we asked: Do you review Facebook profiles as part [...]

Continue Reading »

Tags: , , , , ,
0 Comments
Permalink