Posts Tagged ‘personal branding’
10 ways social media can help “flip” your network
This guest post is by Frank Gullo, a brand and business innovation manager with Superior Group. Frank tweets @FrankGullo and can also be found on LinkedIn. The maturation of social networks has made it easier than ever to connect with new people, add to or even completely transform your professional network. Much like a real [...]
The corporate brand is cramping my personal brand!
This guest post is written by SmartBrief on Social Media Advisory Board member Todd Defren. Defren is a principal at SHIFT Communications. His blog, PR-Squared, is routinely among the top 50 blogs on AdAge’s Power150. As the Millennial Generation comes online in the business world, corporate leaders will increasingly need to figure out how to [...]
Looking ahead to 2010 with Eric Winegardner
As part of our upcoming year-end report, I spoke with Eric Winegardner, vice president of client adoption for Monster.com. Before joining the Monster team, he worked as a recruiter in a niche executive search firm and led the U.S. recruiting operations of a Fortune 500 financial services organization. In his current role, Eric is responsible [...]
Looking forward to 2010 with Libby Sartain
As part of our upcoming year-end report, I spoke with Libby Sartain, the former chief human resources officer of Yahoo! and Southwest Airlines, and former chairman of the board of the Society for Human Resource Management. She is co-author of “HR from the Heart” “Brand from the Inside,” and “Brand for Talent,” and a member [...]
Today’s bonus tracks: GINA could cut employers’ ability to spy online
The Genetic Information Nondiscrimination Act went into effect Nov. 20, prohibiting employers and insurers from discriminating based on an employee or applicant’s family medical history or genetic information. Still part of the law is under government consideration, and some experts believe it could change the way employers investigate potential hires. The government continues to debate [...]
How 1 new college grad found her job through social media
Today’s guest post is by Kelly Giles, social media strategist for OptimalResume.com. I’m one of those Web 2.0 job search success stories you keep hearing about. I graduated from the University of North Carolina-Chapel Hill on May 10, and I started working full time as a social media strategist for OptimalResume.com on May 26. I’d [...]
If You Can Only Go to One: SHRM’s annual conference
Marva Goldsmith, a personal branding expert based in College Park, Md., is among the dozens of great presenters at the Society for Human Resource Management’s annual conference in New Orleans June 28-July 1, which is our featured event this month. SmartBrief on Workforce Senior Editor Mary Ellen Slayter recently spoke with Marva about what personal [...]
Today’s bonus tracks
One of the hottest topics for SmartBrief on Workforce readers is health care benefits. Laurie Ruettimann at Punk Rock HR is hosting a lively discussion about employers’ roles in providing coverage. “It makes no sense to me that we tied health care coverage to employment, particularly when we seem to lack the permanence of the [...]
