SmartPulse — our weekly reader poll in Smartbrief on Workforce — tracks feedback from leading managers and HR practitioners. We run the poll question each Wednesday in our e-newsletter and feature analysis from SmartBrief on Workforce Senior Editor Mary Ellen Slayter on this blog.
Last week’s poll question: Is your organization using social media to aid recruiting?
- No, and we’re not interested, 43%
- No, but we’re considering it, 29%
- Yes, and we’re pleased with the results, 17%
- Yes, but we’re not seeing the benefit, 11%
Employers’ feelings about using social media for recruiting are mixed. Nearly half of you report that you’re simply not even interested in trying it, which I find surprising. Used effectively, social media tools can be an effective way to source candidates and build your brand as an attractive employer. HR pro Susan Strayer keeps a list of companies recruiting via Twitter, which she updates weekly. Are you (or your competitors) on it?
Twitter
Facebook
Linkedin
RSS
Notice, though, that those of those who have tried it, more are pleased than not pleased with the results, which suggests that maybe those who aren't interested need to re-think it. I'd also want to know more about the lack of interest. Is it really that the HR people aren't interested or are there other organizational roadblocks like IT blocking access?
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[...] use social networking to recruit and have no interest in starting, according to a recent poll by Smartbrief on Workforce. Another 29% haven’t tried, but are interested. Finally, 11% say they’ve tried, but [...]
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