SmartBrief’s share-to-social buttons make headlines
MarketingSherpa published a case study this month profiling the development and early success of SmartBrief’s “share to social” feature. The case study quoted extensively from our own director of audience development, Rob Birgfeld.


Posted by SmartBriefScoop on June 29th, 2009 at 11:20 am
Did you read the MarketingSherpa piece on SmartBrief’s social media tools? What did you think? http://ow.ly/g3SY
This comment was originally posted on Twitter
Posted by ‘Share-to-Social’ Email Tools Grow Up « SPL Marketing Tips on March 5th, 2010 at 10:59 am
[...] that examined SmartBrief’s use of Share-to-Social found that the online publisher realized a 25% boost in reader interaction and a surge in inbound traffic from social networking [...]