About the author: Stephen Yusko | SmartBlogs

Stephen Yusko Stephen Yusko edits media publications at SmartBrief, where he started as a copy editor for energy and chemicals newsletters.

David Karp says the idea for Tumblr came out of a desire for “an identity online to be proud of” and a frustration with Web tools that constrained creativity.

In an chat with The Austin Chronicle’s Dan Solomon at the SXSW Interactive Festival, the founder of the social network and blogging platform explained the two-pronged idea behind the site: Users should be able to post anything and customize everything.[…] Continue Reading »

Former NBA star Shaquille O’Neal, a self-proclaimed tech geek, had already answered a handful of questions after his talk at the South by Southwest Interactive Festival.

A woman toward the back of the hall stood to ask the next one. She was holding a giant doll of the TiVo logo, and her question was simple: Can she take a picture of Shaq holding the doll?[…] Continue Reading »

Former Vice President Al Gore has written a “scary book,” Wall Street Journal tech columnist Walt Mossberg told Gore on Saturday in a conversation at the South by Southwest Interactive Festival.

The environmental activist’s “The Future: Six Drivers of Global Change” paints a world in danger and unable to do much about it. But Gore said each driver of change presents both “peril” and “opportunity,” although in his SXSW question-and-answer session with Mossberg, the “peril” was the star.[…] Continue Reading »

Although it was the top item on this dubious list, Monday’s SXSW panel “The Making of a Meme” turned out to be one of the most enjoyable of the week.

It featured the key players behind the Texts from Hillary meme — with the notable exception of former Secretary of State Hillary Clinton. Diana Walker, a photojournalist who took one of the photos used in meme, was joined by Time Director of Photography Kira Pollack and Texts From Hillary co-creators Adam Smith and Stacy Lambe.[…] Continue Reading »

World Wrestling Entertainment brought some of its trademark swagger to a South by Southwest Interactive panel on Saturday, as the brand looked to crown itself the social media king of the sports and television worlds.

The WWE’s John Cena — who made a WWE-style entrance, complete with his theme music — was joined on the panel by WWE digital chief Perkins Miller and Stephanie McMahon, executive vice president of creative and daughter of Chairman and CEO Vince McMahon.[…] Continue Reading »