About the author: Jesse Stanchak | SmartBlogs
Jesse Stanchak writes and edits SmartBrief newsletters on interactive advertising, social media and other topics. Before joining SmartBrief, he worked as a Web producer at Congressional Quarterly. His work has also appeared in Slate.com, MSN.com, the Washington City Paper and other publications.
SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.
This week, we asked: What’s your reaction to the news that Facebook is preparing to offer 15-second video ads on its network?
- Hate it: 60.26%
- Don’t care: 21.79%
- Not sure: 10.58%
- Love it: 7.37%
Most SmartBrief on Social Media readers seem to hate the idea of unprompted video ads coming to Facebook.[…] Continue Reading »
SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.
This week, we asked: Would you use a two-step authentication process to secure your social media accounts if such a service were available?
- Yes: 75.80%
- Not sure: 14.65%
- No: 9.55%
Recent security breaches at Twitter have certainly gotten SmartBrief on Social Media readers’ attention.[…] Continue Reading »
SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.
This week, we asked: How you do feel about Twitter’s recently announced multimedia partnerships?
- I’m unsure: 62.26%
- I’m excited: 26.42%
- I’m unhappy: 11.32%
Count me among the almost 6 in 10 SmartBrief on Social Media readers who aren’t yet convinced that Twitter’s multimedia content plans are a good idea.[…] Continue Reading »
SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.
This week, we asked: Did your organization temporarily stop posting to social networks following the Boston Marathon bombing?
- Yes: 52.94%
- No: 47.06%
Last week saw social media at its best and its worst.[…] Continue Reading »
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Should brands try to respond to negative social comments?
By Jesse Stanchak on May 22nd, 2013 | 1 comment on this post
SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.
This week, we asked: Do you respond to negative social media comments?
An eagle-eyed reader responded to last week’s poll question to point out that there’s an important distinction to be made between responding to negative social media comments and negative reviews of products or services.[…] Continue Reading »
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