About the author: Julia Russell | SmartBlogs

Julia Russell Julia Russell edits retail and food and beverage newsletters at SmartBrief and covers industry news for SmartBlog on Food and Beverage. She graduated from the Philip Merrill School of Journalism at the University of Maryland in College Park and did media research for cloud-based marketing software provider Vocus before joining SmartBrief.

Even in retail, an industry that might more often be associated with women rather than men, women executives are hard to come by. But Kim Strong has navigated her way to the top, becoming Target’s first vice president with diversity inclusion in the title.

Strong stopped by SmartBrief’s offices this week to talk about her experiences as a woman in an executive leadership position.[…] Continue Reading »

Launching new products can be a big revenue driver, but it can also be a big cost to companies. The beverage industry is well-positioned for new products that capitalize on consumer trends, but there are several things companies should keep in mind when launching new beverage products, a panel of experts said during a recent Beverage Industry webinar.[…] Continue Reading »

As consumers become more aware of where their food is coming from, restaurants and retailers alike are getting into the sustainability game. From a business standpoint, incorporating things like sustainable design makes sense because it helps the bottom line. But having a strong message of sustainability associated with a business is also advantageous in the food and beverage industry from a branding perspective.[…] Continue Reading »

Diversity is critical to any business, but according to Subriana Pierce, who spent most of her career with PepsiCo‘s Frito Lay division and also served as senior vice president of merchandising for Albertsons‘ Southern California division, diversity is most essential in the food and beverage industry. According to Pierce, developing a workforce that accurately reflects the diversity of the consumer base is key to the success of any food and beverage company.[…] Continue Reading »

There’s no perfect recipe for rising up the CPG leadership ladder, but what ingredients have been most important for those who are currently leaders within their food and beverage companies? Lisa Walsh, vice president of PepsiCo Customer Management, has been with PepsiCo since 1999 working on things like trade engagement strategy, strategic partnerships with customers and e-commerce sales strategies, and certainly qualifies as a leader in CPG.[…] Continue Reading »