About the author: Guest Blogger | SmartBlogs

Guest Blogger Our guest bloggers are a collection of leading experts in their industry. Whether social media marketing gurus, leadership coaches, education advocates, financial experts or foodservice managers, we're grateful for all the contributions from top thought leaders.

This post is sponsored by Dannon.

Keeping up with the quickly evolving landscape of school meals — from shrinking budgets to plate waste, equipment breakdowns to updated nutrition requirements – can be a challenge for school foodservice professionals. However, as the national account manager of schools for Dannon, which has been serving the needs of foodservice directors since 1998, and from my previous work training school nutrition directors, I’ve been able to dig deep to find innovative solutions for how we at Dannon can partner to help school foodservice professionals be successful in their school menu planning.[…] Continue Reading »

The Young Entrepreneur Council is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. Read previous SmartBlogs posts by YEC.

If you enjoy this article, join SmartBrief’s e-mail list for our newsletters on small business and entrepreneurialism.[…] Continue Reading »

In the first part of our series on vocal delivery, we introduced the basic components of vocal expression (power, pace, pitch and pause) and provided some expert advice for improving each.

This week, we’ll share some vocal exercises that will get your voice into shape for your next presentation. And you’ll also learn some surprisingly easy strategies to make your voice sound more confident and compelling.[…] Continue Reading »

With a background in traditional CPG marketing, I used to believe that emerging brands should cast their eyes to the big guys to learn how to market their products or services successfully. Certainly, many global brands are still creating campaigns that are the envy of the industry. But more and more frequently, entrepreneurial brands are setting the gold standard for customer engagement.[…] Continue Reading »

As social media platforms have matured, the ability for brands to easily reach prospects and create customer communities evolved. As you all know, the Wild West days when it was easy to reach thousands of customers for free are over, but that’s not to say there are no longer opportunities and benefits to social media. These platforms are still terrific channels that can bring you opportunities to engage with customers and generate leads, but instead of just chasing down customers and leads via social media platforms, some smart marketers are building their own branded communities.[…] Continue Reading »